Growney cooperates with Edeka
The fintech is launching an ETF savings card together with the supermarket chain.
The supermarket chain Edeka and the robo-advisor Growney will be offering an ETF savings card in future. This will be available to buy in around 2,700 stores and will have a value of 25 to 30 euros. Customers will then redeem them online at Growney and invest in ETF savings plans, i.e. broadly diversified equity funds. Similar to cards from providers such as Apple or Android, they will also be transferable, meaning they can also be sold as gifts.
"The cooperation with Edeka is an opportunity to offer millions of people a pension or savings plan directly to take away," says Thimm Blickensdorf from Growney's management team. Founded in 2014, the fintech manages money for private and corporate customers, also with the help of a self-developed robo-advisor. Last autumn, Lloyd Fonds AG invested in Growney with the aim of organizing partnerships. This now appears to have been successful.
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