Swaarm raises seven-figure funding

The platform wants to automate its customers' marketing. Now investors are getting on board.
The Berlin-based start-up Swaarm has completed a current seven-figure financing round. The lead investor in the round is STS Ventures. Business angel Rudolf van Megen has also invested in the start-up. Existing investors have also invested again. Swaarm intends to use the new capital to scale its platform and expand its presence in the USA and other regions.
Founded in 2020, the start-up has developed a performance marketing platform. It is designed to help companies automate their marketing and make data-based decisions for advertising activities. The offering is primarily aimed at agencies and advertisers.
"We are committed to expanding the capabilities of our platform to support the dynamic needs of our customers and create transformative value for their businesses," says co-founder and CEO Yogeeta Chainani. She founded the start-up together with Alexandru Dumitru.

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