Pottsalat raises one million euros

The salad start-up uses crowdinvesting to raise one million euros in just a few days.

The salad start-up Pottsalat has raised one million euros in less than 48 hours via crowdinvesting. The start-up raised the money via the Wiwin platform. A total of around 400 private individuals invested in the Essen-based company. Investors are to receive interest of 6.75 percent annually and a possible bonus payment if the company achieves its sales targets. Due to the high demand, the financing round will be increased again. "This will give even more investors the opportunity to invest in Pottsalat," says co-founder Ben Küstner.

Küstner founded the start-up together with Alexandra Künne and Pia Gerigk in 2016. The delivery service specializes in salads and bowls. Delivery is climate-neutral. The start-up intends to use the new capital to expand across Germany. Pottsalat will open its first franchise branch in Mainz this summer. Branches in Cologne and Bochum are to follow. The start-up plans to use another portion of the capital to further develop its dishes and products. "Our aim is to source even more ingredients from organic, sustainable and species-appropriate cultivation," says Küstner.