Vivid Money has 100,000 customers

Fintech Vivid Money has achieved rapid growth. As co-founder Alexander Emeshev reports in an interview with t3n, the company reached 100,000 customers just eight months after it was founded. This means that Vivid reached this target faster than many other neobanks; even N26 took around a year to acquire 100,000 customers.
News by Lars-Thorben Niggehoff Lars-Thorben Niggehoff · Stuttgart, 19. February 2021

Neobank was only founded in June last year. The founders have further growth plans.

Fintech Vivid Money has achieved rapid growth. As co-founder Alexander Emeshev explains in an interview with t3n the company has already reached 100,000 customers around eight months after it was founded. This means that Vivid reached this target faster than many other neobanks; even N26 took around a year to acquire 100,000 customers.

Vivid had aggressively recruited new customers, including with the help of cashback strategies. "The superdeals and cashbacks are only responsible to a limited extent for the rapid customer growth, perhaps 15 percent," Emeshev told t3n.

Vivid Money offers its customers the option of creating 15 different sub-accounts with different IBANs via one account. The accounts can also be managed in 40 different currencies. Both are unique selling points in the competitive neobanking market. In the medium term, Vivid now also wants to enable financial investments, and the company also wants to make cryptocurrencies available to its customers in the course of the year, according to Emeshev.


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