The Rhineland is popular with scale-ups

Scale-ups rate the Rhineland as a good location, but would like more financial support. Attracting personnel is a major challenge.

Positive news for the Rhineland: 71% of its scale-ups rate the location as advantageous for their company. This is mainly due to the proximity to industry and large companies as well as the availability of skilled workers. This is the result of a study conducted by digihub Düsseldorf/Rhineland among scale-ups in the region.

Most of the scale-ups surveyed offer a digital product for companies. In the study, 48% of them say that the biggest challenge is the balance between operational business and ongoing strategic development. In addition to financial support, they also want stronger networking with experts, other start-ups and their founders such as CEOs. In addition, recruiting staff and the high costs of marketing and sales are problematic for many of the scale-ups surveyed.

"Thanks to the digihub Düsseldorf/Rhineland study, we can identify the needs of founders and thus provide even more targeted support for start-ups and scale-ups, for example," explains Düsseldorf's Lord Mayor Stephan Keller. The city of Düsseldorf has various programs for this, but the founder of the dermatologist app Dermanostic, Alice Martin, still lacks "more visibility in politics, science and business".