3.3 million euros in seed financing for become.1

Marc Nemitz Marc Nemitz | 09.09.2024

3.3 million euros for become.1: The HR tech startup from Heidelberg wants to use fresh capital to expand its platform for employee benefits and grow internationally.

Heidelberg, September 9, 2024 - The HR tech startup become.1 has successfully closed a seed financing round of 3.3 million euros to further expand its all-in-one platform for employee benefits. Investors include D11Z.Ventures as lead investor, Haufe Group Ventures, the Start-up BW Innovation Fund, the High-Tech Gründerfonds (HTGF) and renowned business angels such as Matthias Allmendinger (Taxdoo), Sebastian Koch (formerly KPMG) and Maru Winnacker (Urania Ventures). With Haufe Group Ventures, become.1 has also gained a new strategic partner that can draw on extensive experience in the corporate services sector and a broad network in the SME sector.

More efficient benefits administration as a competitive advantage

We ensure that employee benefits bring benefits in two respects - for employers and their employees

Friedrich Villhauer, Co-CEO of become.1

In times of a shortage of skilled workers, attractive and flexible employee benefits are an important lever for attracting and retaining talent. However, existing offers are often complicated, inflexible and underutilized. This is precisely where become.1 comes in: With a digital platform, the startup enables companies to offer benefits flexibly, tax-compliant and with minimal administrative effort. The platform offers companies the opportunity to offer various benefits that are easy to administer and can be seamlessly integrated into existing HRM systems.

International expansion and expansion of the product portfolio planned

With the fresh funding, become.1 is not only planning to expand its product portfolio, but also to continue its internationalization. The offering, which is currently also available in Austria, Switzerland, the Netherlands, Spain, the UK and Luxembourg, is set to open up even more European markets.

The world of work is changing, and suitable benefits are a must-have today. We look forward to taking the team forward as an investor and strategic partner

Jasper Roll, Managing Director of Haufe Group Ventures

Long-term vision and market potential

Since its foundation in 2019, become.1 has established itself as the leading platform for employee benefits and already serves several hundred customers, including well-known names such as Hypoport and Stadler Rail. The startup aims to use its platform not only to minimize administrative costs, but also to significantly increase the usage rates of benefits - an important aspect for retaining employees in a constantly changing working environment.


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