Spiritory secures six-figure investment

The live marketplace for whisky and spirits receives six-figure pre-seed funding to drive its digitalization offensive forward

Munich, October 08, 2024 - Spiritory, a live marketplace for whisky and spirits, has announced six-figure pre-seed funding. Investors include Ludwig Fresenius Pioneer Ventures AG as well as new investors and existing business angels who reaffirm their confidence in Spiritory's vision.

Expansion of own platform

With the completed financing round, Spiritory plans to further expand its own platform and strengthen its position as a marketplace for premium spirits.

The completion of the financing round is a milestone for our company and a clear confirmation of our business model. A pan-European ecosystem in the form of a marketplace model that covers the entire spectrum of the spirits trade has enormous potential

Janis Wilczura, founder and CEO of Spiritory

The new capital will be used to drive the digitalization of commercial traders and distilleries. Following the successful market launch, the company is focusing on expanding its product offering and digitizing the retail sector.

"We are excited to invest in Spiritory again in this financing round. The up-and-coming startup combines an innovative business model with visionary founders whose passion and strategic vision convinced us," adds Prof. Dr. Dennis Lotter, Managing Director of Ludwig Fresenius Pioneer Ventures AG.

Spiritory aims to create an important entity in the entire value chain and enable market participants to benefit from shared synergies through a democratic and accessible approach.