Barthel - Communication Strategy for People & Brands

Internet made every single product an interchangeable mass product. This applies to the manufacturing sector as well as to services, for start-ups as well as for medium-sized companies and and big enterprises. Those who focus on added value, and therefore more value and benefits, make the difference. Love Brands design their communication around their organization, processes, networks and products in such a way that they gain fans. Because only fans come to stay...