Venture Clienting

Topic focus in cooperation with:

Venture clienting is an innovative model that takes cooperation between established large companies and young start-ups to a new level. In contrast to conventional models in which corporates acquire shares in start-ups, with venture clienting they act as customers. This offers unique advantages for both sides: Large corporations benefit from the startups' creative and technological solutions, which they can integrate directly into their business processes. Startups, in turn, receive valuable, market-based feedback, early sales and access to the extensive resources and networks of corporates - all without having to give up shares.

Venture clienting is more than just a trend

Venture clienting is not just a trend, but a sustainable strategy that is increasingly becoming the focus of corporate groups. This model gives start-ups the opportunity to test and further develop their solutions directly on the market, while large companies gain flexible and fast access to new technologies - without the obligation of an investment. At Startbase, we take a comprehensive look at the topic, from definitions and explanations to the latest reports from the field. We invite you to check back regularly for the latest developments and to read Dominik Schütz's column for an even deeper insight into the world of venture clienting.

About the cooperation

A new chapter in the collaboration between corporates and start-ups: there are a number of exciting developments in the world of venture clienting, and we have made it our mission to make these visible to you. We are particularly proud to have gained the Venture Clienting Team of LBBW Stuttgart and especially Dominik Schütz as a partner. With their expertise and deep insight into the corporate world, they enrich our portal with exclusive insights and practical reports. Dominik Schütz regularly brings fresh perspectives to the discussion with his column and shows how Venture Clienting can not only act as a bridge to innovative solutions, but also as a long-term success factor for corporates and start-ups.