OONIQUE

OONIQUE.COM is the HelloFresh of knitting. We sell beautiful curated fashion-knitting-sets. Huge macro trends like sustainability and "create your own fashion" are driving our growth. Founded late 2020 we have already achieved major milestones and are ready to scale. An analoge business turned into a digital highly automated business with great customer feedback and demand.

Our product is a fashion oriented knitting-set. We sell more than 800 sets in 3 sizes and 10 colors in average. That is 24.000 variants that we ship within 2 days in Germany and Austria. Our secret sauce is an innovative approach to curate beautiful unpacking experiences for our customers. High quality yarn - a printed knitting pattern and a needle recommendation that dynamically adjusts to the knitters/customers needs. This is Oonique in the market.

We are experienced founders. Financial experts and highly experienced marketers. We work together since 4 years and are specialized to transform analogue businesses into digital experiences following macro trends like sustainability and DIY. We have invested our own funds to found - scale and grow the business to achieve product-market-fit and proof-of-business. Now we want to scale, add more products and run brand building campaigns to take over the fragmented market.

Boris Hardi Geschäftsführer
since 2021

Alumni