The Female Company launches crowdinvesting campaign via WIWIN

Berlin-based FemCare startup raises 1.5 million euros via WIWIN for sustainable feminine hygiene products and international expansion

Berlin/Mainz, November 5, 2024 - Berlin-based FemCare startup The Female Company today launched a crowdinvesting campaign via the sustainable platform WIWIN. The aim is to secure 1.5 million euros in capital for future growth and product innovation. Private investors can participate with a digital security starting at 250 euros and receive an annual interest rate of 8.1 percent as well as a variable bonus component. The term of the token-based bond is five years.

Innovation and sustainability in the FemCare industry

The Female Company, founded in 2018, not only aims to develop innovative products such as organic tampons and period panties, but also to break down social taboos surrounding the female body. "Our vision is to support women and menstruating women at every stage of their lives and to offer absolute transparency when it comes to ingredients," explains co-founder Ann-Sophie Claus. The more than 1.5 million products already sold and the continuous growth of 82% on average each year reflect the strong demand and trust of a broad community.

The development of the start-up is exciting. As recently as October, we reported on the Startbase that The Female Company had won € 3 million in media budget at the SevenVentures Pitchday. had won.

Internationalization and product development

The crowdinvesting campaign is also intended to drive international expansion and product development. Market entries in the Netherlands and Scandinavia are planned for the coming year, as well as the launch of an even thinner period panty and patented breastfeeding products. "Our community of almost 500,000 followers has always been an essential part of our success. By involving them as investors now, we are building an even stronger bond," emphasizes Claus.

WIWIN: a partner for sustainable crowdinvesting

WIWIN, a leading German platform for sustainable investments, offers the ideal conditions as a financing partner. "We share values such as sustainability and social responsibility with WIWIN," says Claus. In the past, the crowdinvesting platform has brokered over 160 million euros for sustainable projects and start-ups. "The topic of sustainability is not a trend for us, but deeply rooted. We are proud to have a partner who shares our mission," concludes Claus.