New season: The Lion's Den enters its 15th round

The lions are back! From April 8, you can experience on Vox how founders present their visions and fight for the favor of investors.

On April 8, the 15th season of the successful TV show "Die Höhle der Löwen" starts on Vox. The show, which offers founders the opportunity to present their business ideas to a jury of experienced entrepreneurs, remains true to its proven concept this season.

One startup from today's show that will be presented in the new season of "Die Höhle der Löwen" is FESCHD. The company is backed by Simon Josenhans, his wife Luisa Josenhans and their friend Mike Obermeier. Their product, a cell phone holder for bicycles, has already attracted attention in the run-up to the show. In their pitch, they are seeking an investment of 80,000 euros and are offering the lions ten percent of their company shares in return. They want to use the capital to expand their product portfolio and develop their marketing.

Entertainment despite all the criticism

Although we have often been critical of the show "Die Höhle der Löwen" in the past, we have to admit that we will at least be watching the start of the season again in the editorial office. On the one hand, it's almost part of it for nostalgic reasons, on the other hand linear television needs to be tried out again and ultimately the show can't be denied a certain entertainment value. Especially for us, it's also a bit of a change, because between all the AI hype, the revolutionary decarbonization and the 1000th innovative app with a cloud solution... well, it's fun when someone introduces a cell phone holder.

But it remains to be seen whether we will watch the whole season and whether we can still cope with linear TV at all. The way we consume content has changed a lot in recent years and streaming services often offer greater flexibility and choice. Nevertheless, we would like to give the show "Die Höhle der Löwen" a chance, at least at the start of the season, and see if it can continue to entertain us.

The start-ups in the first episode

In the first episode of "Die Höhle der Löwen", we meet four fascinating founders and their innovative business ideas:

1. FESCHD from Giessen presents a stable solution for cyclists with their cell phone holder that can be quickly and securely attached to the handlebars.
2. Tonis Schimmelschock 5.0 from Roding (Upper Palatinate) is back with a special antimicrobial paint that already attracted the interest of investor Ralf Dümmel last season.
3. Minimo MyFirstMeal from Lörrach offers ready-made baking mixes for baby and child-friendly pancakes to encourage babies to eat independently.
4. CASABLANCA from Pforzheim presents AI-based software that enables real authentic eye contact in video conferences and thus aims to solve a globally relevant problem.
5. NUI Cosmetics from Berlin is back and wants to conquer the American market. The vegan and natural make-up brand is already successful in Europe.
6. Kukki Cocktail from Berlin offers cocktails with ice from the bottle and wants to grow further with its unique idea.
7. good decision from Steinfeld near Würzburg presents its sustainable Amazon toothpaste with dragon's blood as a special active ingredient and wants to conquer the German market.

VOX continues to rely on the tried-and-tested recipe

In the 15th season of "Die Höhle der Löwen", the investors of the Löwen team will remain unchanged for the time being. Presenter Amiaz Habtu will continue to host the show, while all the judges from the previous season will retain their positions. The familiar faces include entrepreneur Tijen Onaran, Tillmann Schulz, Janna Ensthaler, Dagmar Wöhrl, Nils Glagau, Ralf Dümmel and Carsten Maschmeyer. Overall, the basic structure and success of the show remains unchanged. Viewers can once again look forward to interesting pitches, exciting stories and potentially big deals this season.

The new episodes of "Die Höhle der Löwen" will be broadcast on Vox from April 8 at 8:15 pm.