DHDL start-up Kuchentratsch is insolvent

In 2018, Carsten Maschmeyer invested 100,000 euros in the start-up, and the company has now filed for insolvency proceedings.
News by Anna-Lena Malter Anna-Lena Malter · Stuttgart, 25. July 2022

In 2018, Carsten Maschmeyer invested 100,000 euros in the start-up, and the company has now filed for insolvency proceedings.

Kuchentratsch sold baked goods that were baked by older people at home. According to Business Insider the start-up, which is known from the show "Die Höhle der Löwen", is now threatened with closure.

Founder Katharina Mayer had big plans not so long ago. She runs a bakery in Munich with an online store. The special thing about it is that more than 50 senior citizens create the cakes and thus have the opportunity to exchange ideas and make contacts. According to its own figures, it generated sales of more than 800,000 euros in 2021. In April, the start-up raised 234,000 euros via a crowdfunding campaign in which 130 small investors took part. The aim was to finance an "experience bakery". Mayer promised investors an annual return of six percent for a seven-year term, in the form of a cake. That would be the equivalent of four cakes for 2,000 euros. Carsten Maschmeyer had already invested 100,000 euros in the Vox program.

"My heart is broken," writes the 33-year-old founder on Linkedin about the insolvency. "The overall tense situation in the economy has also hurt us and the campaign was not as successful as necessary," she continues. The hope, according to the company, is that the closure is only temporary.


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