Matthias von der Heyde strengthens management at Auxmoney

The ex-Barclays manager will support the digital lending platform's management team as Chief Growth Officer.

Matthias von der Heyde is to become Chief Growth Officer at Auxmoney. In this newly created position, he will be responsible for the brand, customer lifecycle and marketing of the digital lending platform. Auxmoney is thus expanding its existing management team of CEO Raffael Johnen, COO Arie Wilder and CFO Daniel Drummer.

"Compared to other sectors, the digitalization of the credit industry is only just beginning and offers enormous potential for growth," says von der Heyde, explaining his interest in the sector. "As a technology leader with a strong brand, Auxmoney is ideally placed to help shape the future of this industry with further innovations and offerings."

Prior to his current position at Auxmoney, von der Heyde held management positions at Check24, Aboutyou and Unilever. Most recently, he was Chief Marketing and Sales Officer at Barclays Consumer Bank Europe, where he was responsible for new customer acquisition, existing customer management, sales channels and online banking.