cleverly closes EUR 4.6 million extended seed financing round

EdTech startup cleverly closes 4.6 million euros in extended seed financing. Rubio and emma Ventures invest. Cleverly offers 1-to-1 online coaching for children.

Berlin - Berlin-based EdTech startup cleverly has successfully completed an extended seed financing round totaling 4.6 million euros. The Dutch impact fund Rubio and emma Ventures, the venture capital arm of the Swiss family office White Alps Invest, participated in this round. The German venture capital investor Capnamic is also on board again. In addition, well-known business angels such as Dr. Florian Langenscheidt, Verena Pausder and the founders of Flixbus are supporting the company, some of them since the pre-seed round.

cleverly starts where the school system leaves off. Coaching for adults has long proven its worth, and it makes sense to help children realize their potential as well.

Jörg Binnenbrücker, Managing Partner of Capnamic

The investment comes at a time when issues such as school and exam anxiety, learning motivation and self-confidence are of great importance to many families. The current multi-crisis has exacerbated these pressures, particularly the problem of bullying, which is reported by 23% of German children according to a recent PISA study. "Our coaching approach helps to solve acute problems and promote long-term personal development," explains CEO Fredrik Harkort.

The cleverly concept is based on 1-to-1 online sessions in which children and young people work together with qualified teachers, known as mentors. These mentors support pupils in various areas such as self-confidence, concentration problems and motivation to learn. The mentors also take on the role of a trusted companion to help with bullying or school challenges. In addition, cleverly offers tutors who provide specialist support in all common school subjects.

With our digital 1-to-1 coaching approach, we help children and young people at an early stage of their development to tap into their strengths and deal with challenges in a self-determined and constructive way.

Julia Harkort, CFO & co-founder of cleverly

Rubio Impact Ventures from the Netherlands is delighted with the investment in cleverly and emphasizes the importance of children's personal development. Ilonka Jankovich, Founding Partner of Rubio Impact Ventures, explains: "cleverly addresses one of the most pressing issues of our time: strengthening the personal skills that school children need for their lives today and their future." This funding round will help cleverly to further expand its offering and help even more children and young people to develop their personal and academic skills.

cleverly was founded in summer 2021 and offers coaching and tutoring services for children and young people aged 7 to 21. The company is based in Berlin and works with a team on site and remotely throughout Germany. The founders Fredrik and Julia Harkort, themselves parents of school-age children, are committed to future-oriented education and to empowering young people.