Nosh receives stake from zur Mühlen Group

The zur Mühlen Group, known for brands such as Böklunder and Gutfried, acquires a stake in fermentation start-up Nosh and invests in alternative proteins.
Berlin, August 2024 - The Böklund-based zur Mühlen Group, known for its meat and sausage brands such as Böklunder, Gutfried and Lutz, is acting as an investor in a food start-up in the veggie segment for the first time. The producer of sausage products and vegan and vegetarian alternatives is investing in the Berlin start-up Nosh, thereby investing in the future of the company.
With the Gutfried, Vevia 4 You and Es schmeckt brands, the zur Mühlen Group has been focusing on the development of vegetarian and vegan meat, fish and sausage alternatives alongside its traditional business for years. These activities are now being further strengthened in the future field of producing alternative proteins using fermentation.
Fermentation innovation for the future of food
Large-scale production is scheduled to begin in 2024 - in a former brewery. The range of products in which Nosh proteins can be processed extends from meat and fish alternatives to sauces, pesto, confectionery, ice cream and pet food.
Nosh relies on the koji mushroom
Nosh Managing Director Tim Fronzek and his team have specialized in a naturally occurring mushroom that has been used for centuries in Japanese cuisine for fermentation. The koji mushroom (Aspergillus orizae) is approved as a foodstuff by the European Food Safety Authority (EFSA) and is commonly referred to as a miracle mushroom. The start-up relies on the power of the mushroom to produce tasty and nutritious products with a short list of ingredients using a specially developed fermentation and post-treatment process.
The zur Mühlen Group uses the mushroom as an ingredient for new products in its range that are more than just meat alternatives. Another advantage: the koji mushroom is a natural raw material whose spores grow quickly. The resulting products are tasteless, rich in protein and can be processed into nutritious and delicious end products. Their production also requires fewer resources.
Successful round in 2023
According to media reports, Nosh completed a successful financing round of 3.2 million euros in spring 2023. Investors Earlybird Venture Capital, Clear Current Capital, Grey Silo Ventures and Good Seed Ventures participated in the round. With this fresh capital, the Berlin-based start-up has evidently further developed its fermentation technology and strengthened its market position in the field of alternative proteins.

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