Start-up Challenge at the IAA Mobility in September

PwC is organising the event as part of the motor show. Start-ups can prepare together with the management consultants beforehand.

In September, the IAA Mobility will take place in Munich for the first time. Start-ups can work on their pitch in August and present it in September at the IAA Mobility as part of the Startup Challenge 2021. The content must be related to the themes of IAA Mobility, such as sustainable production, digital mobility or energy management. The founders will receive direct feedback from the industry and will be able to establish contacts.

The IAA Mobility is organised by the German Association of the Automotive Industry (VDA), and Munich as a location already prevailed over Hamburg and Berlin last year. The orientation of the event is increasingly changing from focusing solely on the automotive industry to generally mobile concepts of the future.