Cocoli raises seven-figure sum

The Berlin-based company organizes the sale of used furniture, and now their concept has received a seven-figure sum from investors.

Establishing the circular economy in the furniture industry is what the start-up Cocoli has set out to do. The Berlin-based company has now closed a financing round for a seven-figure sum, as the magazine Furniture Culture reports. Business angels are Fanny Moizant and Christian Jorge, together they founded Vestiaire Collective, also Julien Callede, founder of the online platform Made, Alexander von Schirmeister, long time at Ebay, now CEO at Xero as well as investor Romain Afflelou and Helen Zeitoun, CEO of Ipsos since 2018, responsible for the French business.

Cocoli's concept: the Berliners resell used furniture, in exchange anyone can give their old sofa or grandma's chandelier to Cocoli. The start-up checks, suggests prices and organizes the resale including logistics and shipping. To do this, it also works with retailers as well as established brands and furniture stores. The founders are Gemma Comabella and Greta Schindler.

"Expanding the market for used furniture is the logical evolution of the furniture industry. There is still no verticalized player in this market that uses the circular economy principle and pursues sustainability and business goals simultaneously with a range of approaches," Cocoli investor Callede tells Furniture Culture.