Food & Beverage

100 million euros for global expansion at waterdrop®

Hydration brand grows profitably and attracts new investors. From microdrink to global brand, the scale-up waterdrop® enters the next phase.
News by Marc Nemitz Marc Nemitz · Wien, 06. May 2026

The Viennese scale-up waterdrop has completed a financing round of more than 100 million euros. The new partners include Aspeya, Atlantic Grupa and Ski World Cup athlete Aleksander Aamodt Kilde.

The investors expand an existing shareholder base that includes Temasek, Döhler and Bitburger. The round marks the company's largest capital raising to date.

From microdrink to global category

waterdrop® was founded in 2016 with the idea of making water consumption more attractive with small, sugar-free drink cubes (microdrinks). These consist of fruit and plant extracts and dissolve directly in water. In the meantime, many people in Germany are also familiar with them from Die Höhle der Löwen. Back in 2022, we reported on a €60 million series B for waterdrop on the Startbase.

We have spent ten years building something we really believe in: a brand that makes it easier and more enjoyable for people to drink more water, and a company that has earned its growth

Martin Murray, founder and CEO waterdrop

In the meantime, the company has developed into a comprehensive hydration ecosystem. In addition to classic drink cubes, the portfolio also includes products such as caffeinated variants and electrolyte solutions. The range is complemented by drinking bottles and water filter systems.

Today, waterdrop® reaches more than five million online customers, generates annual sales of around 150 million euros and is profitable. The brand is represented in over 20,000 sales outlets and around 50 of its own stores worldwide.

Strong position in the global market

With the current financing, waterdrop® intends to further expand its position as a leading brand in the functional hydration sector. The focus is particularly on expansion in Europe, combined with stronger scaling of the direct-to-consumer business. At the same time, the company is investing in product innovations and strategic partnerships. One example is the collaboration with Ricola to develop new herbal-based hydration products.

Investors bring more than capital

In addition to financial resources, the new partners bring strategic advantages. Aspeya is pursuing targeted investments in the consumer wellness sector, while Atlantic Grupa is already active as a distribution partner in several European markets and is now deepening its collaboration.

With Aleksander Aamodt Kilde, waterdrop® has also gained a prominent athlete as an investor and brand ambassador. The company has maintained a close connection to top-class sport for years and is a partner of the ATP Tour and the Australian Open, among others.

Anniversary and next growth phase

The financing round coincides with a special year: waterdrop® celebrates its tenth anniversary in 2026. After a decade in which the company has established its own product category, the next phase of growth is now to be initiated.

Plans include the expansion of local teams, new marketing initiatives and the introduction of additional products. The aim is to further scale the created category globally and to dominate it in the long term.


Like it? Please spread the word:


Newsletter

Startups, stories and stats from the German startup ecosystem straight to your inbox. Subscribe with 2 clicks. Noice.

LinkedIn Connect

FYI: English edition available

Hello my friend, have you been stranded on the German edition of Startbase? At least your browser tells us, that you do not speak German - so maybe you would like to switch to the English edition instead?

Go to English edition

FYI: Deutsche Edition verfügbar

Hallo mein Freund, du befindest dich auf der Englischen Edition der Startbase und laut deinem Browser sprichst du eigentlich auch Deutsch. Magst du die Sprache wechseln?

Deutsche Edition öffnen

Similar posts