Freaks 4U Gaming gets new partner

The VC Co-Investor Partners joins the gaming start-up with 15 million euros. This is the first external financing for the Berlin-based company.

The Berlin-based gaming start-up Freaks 4U Gaming is raising money from an external investor for the first time. Co-Investor Partners invests 15 million euros and gets a minority stake in return. The investor has previously also invested money in Mister Spex, among others.

Freaks 4U Gaming says it is a full-service agency for the video game sector. In addition to advertising campaigns, the company also offers strategic consulting, influencer management and the production of web and TV formats. So far, they have invested only their own money, explains founder Michael Haenisch. "However, we are happy to have now found a partner who believes in our values, our business model and our experience," he says. Haenisch launched Freaks 4U Gaming in 2011, and today the company employs 200 people in Germany, Italy, France, Serbia, Switzerland and the US.

"The growth figures in the gaming and e-sports market are simply impressive - and with our investment in 'Freaks' we get the opportunity to participate in one of the most important market players in Western Europe," Farsin Yadegardjam from Co-Investor Partners explained the entry.