SaaS start-up Lisa closes seed round

The e-commerce company offers a platform for live shopping events. The money comes from the Techvision Fund, among others.
SaaS startup Lisa has received €2.7 million in a seed funding round. Techvision Fund leads the round, with other investors including British venture capitalist Venrex and Georgie Smallwood (head of product at Tier Mobility).
The Düsseldorf-based startup was founded in 2018 by Sophie and Philippe Frères. They have developed a software platform on which companies can build live and social shopping offers. Previous customers include retail chain Marks & Spencer, the U.S. section of cosmetics manufacturer Avon and L'Oreal.
With the capital it has now raised, Lisa plans to expand internationally and, in its own words, become a "one-stop store" for social shopping. "Seamless, cross-platform experiences are simply expected by users," explained Lisa CEO Sophie Frères: "This funding allows us to address this holistically by rapidly scaling our headless solutions and social commerce cloud."

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