Talentsconnect takes over PitchYou

Marc Nemitz Marc Nemitz | 16.12.2024

The HR tech companies talentsconnect and PitchYou are joining forces. The aim: more efficient applicant communication and the expansion of direct-to-talent recruiting.

The HR tech market in Germany continues to consolidate. Talentsconnect, market leader for career site technology, has acquired WhatsApp pioneer PitchYou. The strategic acquisition marks a further step towards strengthening talentsconnect's position as a comprehensive platform for direct-to-talent (D2T) recruiting. The aim is to further expand the digital direct approach of talent.

Focus on direct and automated communication

Talentsconnect was founded in 2013 and is known for its data-based JobShop platform. This enables companies to design career sites efficiently and make applications as easy as online shopping. PitchYou, on the market since 2020, complements this offering by using the WhatsApp messenger for applicant communication.

With PitchYou, we optimize the relationship between companies and talents together

Gunnar Basner, co-founder of PitchYou

Over 71 percent of Germans use WhatsApp regularly. The service enables companies to get in touch with talent easily, overcome language barriers and speed up the application process.

Focus on integration and growth

As part of the takeover, PitchYou will become a wholly owned subsidiary of talentsconnect. Robin Sudermann, CEO of talentsconnect, will take over the management of the company. The previous managing directors of PitchYou, Tim Berg and Gunnar Basner, will remain in key positions. The locations in Cologne and Leverkusen will remain in place, with both companies pursuing a "remote first" strategy.

The integration of the teams and technologies has already begun. The common goal is to triple turnover over the next three years. To achieve this, talentsconnect is focusing on organic growth in the DACH region as well as further strategic acquisitions.

Innovations to combat the skills shortage

According to Korn Ferry, Germany could face a shortage of almost five million workers by 2030. Traditional recruiting approaches are increasingly reaching their limits. With data-based and AI-supported tools, talentsconnect and PitchYou are relying on modern solutions to reach talented people and increase efficiency in talent acquisition.

One example of their success: retail giant Globus reports that every third application via WhatsApp leads to a hire. In addition, the solutions from talentsconnect and PitchYou have significantly reduced the company's recruitment costs.

Outlook for the market

The European HR tech market is set to grow to 8.47 billion US dollars by 2032. With the acquisition of PitchYou, talentsconnect intends to further expand its market leadership and make a significant contribution to digitalization and increased efficiency in recruiting. The final decision on the acquisition should be announced at talentsconnect's Annual General Meeting on December 12, 2024.


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