Online supermarket Knuspr expands to Frankfurt

From November, the start-up also wants to deliver groceries in Frankfurt. The first location will be Munich.

Knuspr has announced its second location: In addition to Munich, the start-up also wants to deliver groceries in Frankfurt am Main. For this purpose, the company has rented a 7,000 square meter logistics center in Bischofsheim. The conversion will begin in the summer, and the first grocery deliveries are scheduled to start in November.

Knuspr is a planned grocery delivery service by Czech Tomáš Čupr, who founded start-up Rohlik in 2014. Last year, the online supermarket had sales of 300 million euros. Rohlik is active in the Czech Republic, Hungary and, since the end of 2020, also in Austria. The first German location, Munich, is to follow before the end of this quarter.

"Unlike other e-food providers, our service is not only available for selected districts in the city center," says Erich Comor, CEO of Knuspr. "Knuspr delivers from day one to the whole of Munich or Frankfurt and the surrounding area with everything our range has to offer." The start-up promises deliveries within three hours, free shipping for orders over 69 euros. According to Knuspr, more than 95% of the full assortment is sourced directly from manufacturers and farmers and not from wholesalers or middlemen.

More cities in Germany are to follow in the coming year. Stuttgart, Hamburg and Cologne are indicated on the website. 200 employees in Munich and Frankfurt will work for Knuspr by the end of the year. At the beginning of March, the Czech Rohlik Group raised €190 million in investment to drive European expansion.