Sizekick receives 1.3 million euros from Hohenstein

Sizekick founders Jake Lydon and David Oldeen previously worked together for Presize. Now they have received funding with their own startup.

Sizekick has received 1.3 million euros from the Hohenstein Institute. The startup, which was founded this year, has developed an artificial intelligence to help customers of online clothing stores find the right size of clothes. In this way, the start-up wants to avoid returns and CO2 emissions for return shipments and make the fashion industry more sustainable.

With the help of the investment, Sizekicks AI should be on the market as early as 2023. "The strategic partnership with Hohenstein enables us, as a new AI solution, to meet the high demands of the market right at the start and to take on the role of technology leader," says Sizekick co-founder and chief technology officer Jake Lydon. To train its artificial intelligence, Sizekick may draw on Hohenstein's database of 3D body scans. The institute specializes in testing, certification, research and development of textile products and co-founded the Oeko-Tex label.

Jake Lydon and David Oldeen founded Sizekick in Munich. Previously, they worked at Presize, a startup that calculates clothing sizes. In April, Facebook parent company Meta bought the start-up.