Forward31 expands its start-up portfolio
Tom Schmidtgen
| 14.06.2021
Porsche's company builder launches a platform for digital trading cards. The DFB becomes the first partner.
Forward31, Porsche's company builder, has founded the start-up Fanzone. The young company from Berlin offers the digital collection of player cards. The technology behind this is non-exchangeable tokens (NFTs), which make digital works unique and tradable. The blockchain-based technology is already being used in digital artwork. Fanzone's first partner will be the German Football Association.
"The demand for classic trading cards and albums has been unbroken for decades," says Christian Knörle, Head of Company Building at Porsche Digital. "With Fanzone, we are now digitizing this promising market." The three founders Dirk Weyel, Björn Hesse and Claudio Weck bring decades of experience in gaming, sports marketing and blockchain technology.
Currently, fans can collect player cards of the German women's and men's national football teams, the U21 junior team and players of the 3rd Bundesliga. Further partnerships are being planned. "We are convinced that innovative, digital interaction platforms between sports fans and their favorite teams offer huge growth potential," says Dirk Weyel, CEO of Fanzone.
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