Instabox launches in Germany

The Swedish start-up is growing by 300 percent annually. Now Instabox is setting its sights on Germany - initially in the greater Berlin and Hamburg areas as well as in North Rhine-Westphalia.

The Swedish delivery service for the so-called "last mile" Instabox wants to expand to Germany from the beginning of 2022. The technology company aims to win over customers with a combination of automated parcel lockers and environmentally friendly home deliveries. With annual growth of over 300 percent, it sees itself as one of the fastest growing companies in Europe. The company expects to expand rapidly in Germany.

In Germany, Instabox initially wants to operate in the greater Berlin area, in Hamburg and in the North Rhine-Westphalia region. The company wants to get started with two new logistics centers. These are to be located in Berlin and Düsseldorf. Over the course of 2022, further stations are to be added quickly, giving Instabox a broader geographical coverage. A network of lockers is to be created at conveniently located sites. "The e-commerce industry is constantly growing, but in terms of delivery options, customers have been offered the long wait times and daytime home delivery that traditional companies offer," says founder and CEO Alexis Priftis. His company now wants to change that system.

Instabox already delivers to millions of customers in Sweden, Denmark, Norway and the Netherlands. It does this either by delivering to one of its 3,000 parcel lockers or through home deliveries. The company already brings parcels from major e-commerce partners. These include Amazon, H&M, Ikea, De Bijenkorf, among others.