Snowflake invests 20 million dollars in global AI training

Marc Nemitz Marc Nemitz | 16.01.2025

AI expertise for the future: Snowflake focuses on training. The aim is to equip one million people with skills to use the AI Data Cloud and enable competitive careers.

Berlin, January 2025 - AI Data Cloud company Snowflake has launched the "One Million Minds + One Platform" education program, investing $20 million in artificial intelligence and data management training. The aim of the program is to train one million people worldwide by 2029, including students and professionals in high-growth and emerging markets such as Germany, India, South Korea and Latin America.

Free training for future skills

According to a Gallup poll from 2024, 22% of employees see automation through technologies such as AI as a threat to their jobs. The new Snowflake program aims to empower participants to differentiate themselves from the competition by acquiring future-facing technologies. Training and certification in the Snowflake AI Data Cloud is free of charge and includes key application areas such as data warehousing, AI/ML and data sharing.

Success in the digital age requires skills based on data and AI. Our goal is to equip users of all skill levels with the necessary tools to make a valuable contribution to the data-driven economy.

Sridhar Ramaswamy, CEO of Snowflake

Two focus areas: Academia and Emerging Markets

The program covers two core areas:

  • Snowflake for Academia: students receive free access to Snowflake software and training materials. Teachers can use certified courses and an Academia Lab to implement innovative data curricula.
  • Snowflake Training for High Growth and Emerging Markets: Structured courses for working professionals teach the fundamentals of the Snowflake platform, accompanied by hands-on workshops on how to use the AI Data Cloud.

Participants can earn the new SnowPro Platform Associate Certification from February 2025, which validates skills such as data management, access controls and the use of the Snowflake Cortex LLM.

Strategic investment in digital education

The initiative complements Snowflake's existing training offerings through Snowflake University, which trains thousands of data professionals worldwide in advanced technologies. With the "One Million Minds + One Platform" program, the company aims to democratize AI and data skills and facilitate access to innovative technology for a wider audience.


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